Our Story

“I can think of nothing that an audience won’t understand. The only problem is to interest them; once they are interested, they understand anything in the world.”

– Orson Welles (1915 – 1985)

Mission

The aim of the Analogies Project is to help spread the message of information security, and its importance in the modern world.

By drawing parallels between what people already know, or find interesting (such as politics, art, history, theatre, sport, science, music and every day life experiences) and how these relates to information security, we can increase understanding and support across the whole of society.

Why use analogies?

Many aspects of information security are highly technical and require a deep specialist knowledge. However, we know that all security depends ultimately on the awareness and preparedness of non-specialists.

Information security professionals cannot rely solely on technology to protect their organisations. They must engage with senior management and users in a way that their message is understood, fully appreciated and implemented. In this way they can drive changes in attitude and behaviour that will make the organisation more secure.

To do that, they must find a new language to get their points across to the non-specialist. And this is where the Analogies Project comes in….

Our past is littered with examples of how the prosperity or decline of individuals, enterprises, governments and nation states has depended  to a greater or lesser extent, on the confidentiality, integrity and availability of information. By using storytelling, analogies and metaphor we can transform these real life events into powerful tools for engagement.